Sam Reed
All work
Paragon brand sheet in off-white on near-black: the bison, eagle, horse and lion marks with PARAGON wordmark lockups, a definition line and small icons

Vivint: Paragon

An identity for one of Vivint's internal sales competitions. They wanted a brand that lived up to the idea of a paragon, so we looked to nature's own models of excellence.

Client
Vivint
Team
Bridger Creative
Project
Branding, illustration, copywriting
Black eagle mark beside the PARAGON wordmark, a definition line, small icons and a P badge, on light greyThe winning team lined up on stage holding the Paragon lion trophy, PARAGON in huge letters on the screen behind themWhite lion mark walking left on a near-black backgroundBlack hoodie back printed with a white horse, PARAGON wordmark and small lines of text, on light greyThe black lion trophy on a stone plinth carved with PARAGON and its definition, beside silver cups and a Home Opener bannerWhite PARAGON wordmark with tagline Work Hard. Play Harder., a definition, see-also words and contact details, on near-blackContact sheet of the four Paragon animal marks in white on near-black: a bison, an eagle, a horse and a lion, each labelledA presenter in a grey cardigan walks the stage at Home Opener past the Paragon lion trophy and two silver cupsWhite PARAGON wordmark in heavy type on near-black

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